The Mom Store blog is written for pregnant women, new mothers and the families who care for babies and young children. This page explains who writes our articles, how we check them and how we keep them up to date.
Who we are
The Mom Store is a Bengaluru based store for maternity wear, newborn essentials, kids clothing and gifting. Our blog, Motherhood and Parenting, is run by The Mom Store team. Every article is reviewed by The Mom Store before it is published.
Who writes our articles
Most articles are written by our own team and by contributors we work with directly. Their names appear on the articles they write.
Between 2018 and 2021 we also published posts sent in by parents from our community. These appear under the Guest Blog byline. We no longer accept guest posts. In October 2026 we reviewed these older posts for accuracy and safety, updated them where needed, and removed from search the ones that no longer met our standards. Each one we kept now carries a note saying so.
What we write about
We write about pregnancy, birth and recovery, feeding, baby care, early childhood, and the clothing and products families use every day. We choose topics from the questions our customers ask us. We no longer publish lists of quotes, wishes or captions, or articles unrelated to our readers, and older posts of that kind have been removed from search.
How we check health information
- Health and safety facts are checked against recognised medical sources such as the World Health Organization, the Indian Academy of Pediatrics, the Federation of Obstetric and Gynaecological Societies of India, the American Academy of Pediatrics and the NHS. In new articles, we link to the sources we rely on.
- Our articles share general information and parents' experiences. They are not medical advice. For anything about your own health or your baby's health, please talk to your doctor or paediatrician.
- We avoid presenting home remedies as treatments, and we do not give medicine doses.
Products and brands
We are a store, so many articles mention products we sell, and some link to them. Some of the brands we sell are our partners. Links to partner websites are marked as sponsored. Product details and prices in articles are taken from our own listings at the time of writing and can change, so please check the product page before you buy.
Updates and corrections
We review older articles regularly. When we make a significant update to an older article, we note it on the article. If you spot something that is wrong or out of date, please write to us at contactus@themomstore.in and we will look into it.
Last reviewed: 16 October 2026.
